Blogs continue to be a powerful medium for in-depth content, but the FTC’s crackdown on deceptive practices means brands must be more vigilant. SwayID enables you to offer gated, personalized discounts to bloggers who are genuinely interested in your brand, ensuring that every endorsement is real and compliant.By filtering out bloggers with fake followers or artificial traffic, our solution protects your brand from compliance risks. With the FTC’s new rules, SwayID’s automatic platform ensures your blog partnerships are not only safe but also effective, driving authentic advocacy and long-term loyalty.
