Join hundreds of brands ditching traditional influencer marketing for circular marketing to drive compliant, profitable, efficient growth.
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In today’s regulated environment, sourcing your brand's influencers compliantly is more critical than ever. With SwayID’s FTC-compliant Circular Marketing solution, you can verify the authenticity of every influencer you partner with. By offering exclusive gated discounts only to those who genuinely purchase your products, you ensure that your influencers are true advocates—eliminating the risk of fake posts that could cost your brand $43,792+ per violation.
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SwayID enables you to source influencers from a pool of creator-consumers who have already redeemed exclusive gated discounts. This means they’ve shown a verifiable, genuine interest in your brand, which translates into authentic advocacy. Unlike traditional influencer marketing, where paid posts can feel forced and disingenuous, our approach ensures that every endorsement is backed by real consumer behavior—protecting your brand from the costly penalties associated with non-compliant influencer marketing.
Navigating influencer marketing compliance can be complex, but SwayID makes it simple. Our platform is designed to keep your brand fully compliant with the latest FTC regulations, ensuring that every influencer you work with meets the necessary standards for authenticity. By sourcing influencers who are already engaged with your brand, you minimize the risk of compliance breaches and maximize the impact of your marketing efforts.
Consumers today are savvy; they can spot a fake endorsement from a mile away. With SwayID, you only work with influencers who have proven their genuine interest through their actions—redeeming discounts, making purchases, and sharing those experiences organically. This authenticity not only strengthens your brand’s reputation but also drives more effective and trustworthy marketing campaigns.
By eliminating the possibility of fake, inauthentic posts, you not only protect your brand from FTC penalties but also enhance your marketing ROI. Authentic endorsements lead to higher engagement, better conversion rates, and long-term customer loyalty. With SwayID’s FTC-compliant marketing tools, you can confidently grow your influencer network while safeguarding your brand’s integrity.
